Rainforest trust
Rainforests are being destroyed at a rate of 1.5 acres per second. This appalling statistic is just one of the many reasons we opted to help The Rainforest Trust.
Our campaign takes a fun and witty approach as opposed to the expected somber, scare-tactic tone. Aligned with the trust’s goal of saving 20 million acres of rainforests by 2020 the campaign playfully focuses on purchasing acreage. Using typical real estate vehicles and language, our call to action is to “buy” (donate) to save rainforests.